After the Manchester United football club, the representation of Manchester City added to the language network’s programs portfolio for the great rivalry on the pitch but also in the classroom.
Belgrade, Serbia – 12th November 2015 – Educational group PRODIREKT LLC, along with its Verbalists Language Network, took part for the 5th time in the most important annual educational workshop held in Berlin, from 1st-3rd November, which was organised by the revered Berlin’s ICEF organisation.
More than 2,400 participants from over a hundred nations attended the 2015 workshop, particularly special as ICEF celebrates its 20th year in existence. Over the course of three days, filled with meetings and seminars, those who attended had the opportunity to reaffirm existing business partnerships, as well as create new ones, whilst catching up with the latest trends in the education sector on a global scale.
Maja Merdovic: “United vs City – Verbalists are very excited to be able to create in this way a distinctive worldwide position – a healthy competition on the pitch but also in the classroom.”
Maja Merdovic, PRODIREKT’s Language Education Program Manager, commented on the importance of providing quality education to language learners of all ages, and more specifically offering new learning opportunities for young learners that combine sports and language studying. She pointed out that prestigious sports brands make the learning experience for the young much more attractive and enjoyable: “Three years ago, in an exclusive partnership with the famous Manchester United (MU) Soccer & English School, we brought this unique educational opportunity to the Balkan region. The MU language with football program has proved hugely popular – so much so that some of our students have already decided to go back for the third time next summer.”
Besides this prestigious summer camp, Verbalists have been offering language learning and sports development with tennis, through NIKE tennis camp held in London, and summer outdoor activities with the GLS Water Sports camp near Berlin.
“As the leading provider of young learners programs, we continually seek out new and exciting learning opportunities for our students. We are pleased to announce that during the ICEF workshop we have finalised regional representation for more world famous brands, the first of which is none other than – Manchester City, the fiercest Man Utd’s rival! Verbalists are very excited to be able to create in this way a distinctive worldwide position – a healthy competition on the pitch but also in the classroom. Other famous sports brands will be revealed soon on our Facebook business page, so stay tuned, you will love our new programs,” revealed Maja Merdovic.
In 2014, apart from the language group, PRODIREKT created the academics department to focus on educational consulting for secondary, further and higher education abroad. During the workshop in Berlin, PRODIREKT’s Managing Director and founder Dejan Trpkovic met with representatives from leading high schools and universities in the world. “Language education is closely connected to and often a prerequisite for a successful entry into high schools and universities abroad. Our achievements in language education over the years have been recognised by many renowned higher education institutions, and our meetings in Berlin were an ideal opportunity to agree with them on a unique approach in presenting them in South Eastern Europe. I consider it too early to talk about significant figures in terms of the number of students from our region studying in the well-known universities, for example, in the UK or the US, mainly due to their high tuition fees. Nevertheless, there is a large number of lesser-known high schools and universities in the world with outstanding standards of education. I believe it is important to make those institutions known and accessible in the Balkans.”
Dejan added that his company intends to “acquaint students and their parents with different educational systems in the world, and make them aware of the pitfalls of enrolling in high schools which do not have a proper accreditation and/or a high acceptance rate into universities. There is also a risk of enrolling into universities which do not have a proven track record in enhancing students’ employment prospects. I trust that PRODIREKT is well suited to offer these valuable educational insights. Most of our team members have obtained their undergraduate or postgraduate diplomas at reputed universities abroad and worked as senior managers overseas. Perhaps, it is equally important that we have long been the leading management education and recruiting firm in the Balkans, providing services similar to academics consulting.”
ICEF prides itself on having the strictest, most comprehensive and diligent educator and agent quality controls. Agencies who have received ICEF Agency Status are evaluated every two years to ensure ongoing compliance with ICEF’s standards. PRODIREKT and the Verbalists Language Network were among the first organizations from the Southeast Europe to pass ICEF’s strict screening process and were awarded ICEF Agent Status in 2011, which is an indicator of their quality and professionalism.
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Dejan Trpkovic, Managing Director of PRODIREKT, explained cooperation synergies of the two companies: “Our partnership with Advent Group will bring a great value to prospective postgraduate students. It combines our expertise in academic advising as well as strong social media presence through the Verbalists Language Network on one side, and the event organizing proficiency and experience of Advent Group on the other side. High reputation of both companies will help bring top schools and candidates to the same table.”
