Croatia will waste your time! – a well-executed PR move or time for the Croatian Tourism Association to hire a professional translator?

Croatia - waste of time

“Before you visit Croatia you should know… Croatia will waste your time” is the message in the promotional video created by the Croatian Tourism Association, depicting the country’s national parks. The same message has been published on the Croatia Full of Life Facebook page, which has over 100,000 followers. Many have commented on the improper use of the English language by the administrators and the potential detrimental effect it may have on the image of Croatian tourism. READ MORE

What are the weirdest languages of the real and fictional worlds?

Let’s zoom on the weirdest or most extraordinary languages of the real and fictional worlds. Discover the complexity of Yupik languages, the particularities of Caucasian Archi, spoken by only a thousand people, or dip into fantasy worlds through the Sindarin used by Elves or the Aklo of Lovecraft creatures.

A great way to travel from the upper to the lower worlds, via the two hemispheres of the real world! READ MORE

Has language learning in the UK been affected by the strong Pound? The leading European agents speak out…

How the strength of the UK Pound affected language education, VerbalistsThe Study Travel Magazine, one of the best known and most read publications in the education and travel industry, published in its December issue several responses from the leading education agents in East and Southeast Europe on the subject of the strength of the British Pound and its impact on language education opportunities around the globe.

Commenting on how the rise of the British Pound has affected people’s choice of destination for language learning, Maja Merdovic, Education Program Manager at Prodirekt, said that “it has created significant problems for language travel in price sensitive markets”. READ MORE

Word of the Year 2014 – heart-shaped emoji

The Heart ♥ Emoji (for love) is top word, Pope Francis topped by Ebola as top name, “Hands Up, No Shoot” is top phrase

Heart-shaped emoji named ‘word of the year’

For the first time ever the most used word of the year is actually not a word – it’s a graphic symbol. The heart-shaped emoji topped an annual survey by the Global Language Monitor, having appeared billions of times a day around the world. READ MORE

Identity of the two tongues – belladonna

Beautiful lady or deadly poison?

Belladonna

Ambrose Gwinnett Bierce was an American editorialist, journalist, short story writer, fabulist, and satirist. Today, he is probably best known for his short story An Occurrence at Owl Creek Bridge and his satirical lexicon The Devil’s Dictionary. Born June 24, 1842, died December 26, 1913 (age 71) READ MORE

Multilingual people are better at observing their surroundings

Multilingual people - Hercule Poirot and Sherlock Holmes

A study from Spain’s University of Pompeu Fabra revealed that multilingual people are better at observing their surroundings. They are more adept at focusing on relevant information and editing out the irrelevant. They’re also better at spotting misleading information. Is it any surprise that Sherlock Holmes and Hercule Poirot are skilled polyglots?

The British Dialects – an Excellent Vocal Tour

The major native dialects of English are often divided by linguists into the three general categories: the British Isles dialects, those of North America and those of Australasia.

British accentThe United Kingdom is probably the most dialect-obsessed nation in the world. With countless accents shaped by thousands of years of history, there are few English-speaking nations with as many varieties of language in such a small space. Dialects and accents vary amongst the four countries of the United Kingdom, as well as within the countries themselves. READ MORE

Will YOLO Become More Popular Than SELFIE?

YOLO, you only live once, Verbalisti

YOLO is an acronym for the phrase ‘You only live once.’ Similar to carpe diem or memento mori, it implies that one should enjoy life, even if that entails taking risks.

It’s grown in popularity over the last few years, gaining particular prominence in youth culture. Some view it as a ‘seize the day” mentality, others as an excuse for reckless behavior.

What do you think, will YOLO become more popular than SELFIE?

 

Foreign Language Teaching and the Concept of Repetition

Repetition for better English

Fundamental ESL/EFL teaching principles which are easy to forget – or tempting to ignore

One of the essential principles of the language learning process – fundamentals that have been known and understood for decades but which we as teachers have sometimes failed to implement – is the pedagogical concept of Repetition. Yes, Repetition. To summarize: Repetition. READ MORE

Communication and Languages Networking Forum

The Communication & Languages LinkedIn group is a networking forum for senior strategic communicators, media and marketing experts, opinion leaders, educators, school owners, teachers, and young professionals. It connects professionals of varied backgrounds and expertise, yet common interest — effective communication. Please join here

Discussion: Importance of student testimonials

Students are inundated from a young age by pushy marketing tactics. They are justifiably skeptical about the objectivity of educators’ claims, so they often seek reassurance from others who have had to make the same decision that they are about to. Therefore, testimonials can play a powerful role in enhancing integrated marketing communications, particularly for international student recruitment. Unfortunately, testimonials are not used enough by educators, and when they are used, the messages are often polished, providing no authenticity. READ MORE